Saturday, June 21, 2008

Money CAN buy happiness

Let’s face it, the economy is not doing very well. The real estate market is in trouble, the job market isn’t that strong and the price of gas is ridiculous. It can easily cost $100 to fill up your tank. Plus, it doesn’t help that the news media loves to remind you how bad things are on a daily basis.

One common response to all this negative input is to cut back your spending everywhere you can. Even here at Visser’s Florist, one of the top florists in the nation, we see people cutting back every day.

My message to you is simple. When you come to Visser’s, or any reputable flower shop and make just a small purchase of flowers you are not buying a commodity-- You are buying happiness.

Think about it. Pick up a few flowers on the way home, for no reason at all, and surprise your spouse. Or, on the way to lunch with a friend, buy a small bouquet. Maybe one of your co-workers or employees has been working extra hard and you want to show your appreciation, but can’t spend much money. Flowers are perfect for these types of occasions. The happiness you create with these small acts of kindness is worth many times more that the small amount you paid.

And remember, it isn’t just the person receiving the flowers that will be happy. Think about how good you will feel for the rest of the day! There really is nowhere else that you can spend so little money to buy so much happiness. Do yourself a favor, try it today.

Monday, June 16, 2008

Rainbow Roses & Same Sex Marriages

same-sex wedding flowers
Tomorrow California starts allowing same sex marriages. At Visser's Florist & Greenhouses we have discovered the perfect flower to celebrate the occasion: Rainbow Roses.
These exquisite roses are stem-dyed using a special process to highlight their beautiful vibrant colors. They provide a perfect backdrop for your special occasion. And, when arranged by our award-winning wedding designers, they would be perfect for the main wedding bouquet, as alter pieces or centerpieces. Stop by Visser's today and take a look.

Saturday, June 14, 2008

Tough days for florists

This is sad. In the news today are two stories of flower shops closing. In the first, the Tommy Tucker Flower Shop in Belmont, Ohio will close later this month. The flowershop has been faithfully serving the community for fifty years. Here’s the story.

In the second story, a flowershop has been in business for 100 years, owned by four generations of the same family. It is closing today.

I have never been to either of these shops, but it's still very sad. This is a tough time for small business. Please do what you can to support them. When you’re driving home today stop by your local flower shop and pick up a few flowers—just for the heck of it. The flowers will make you feel happier and you will be doing you part to keep small business America going.

Finally, just a reminder, Visser’s Florist and Greenhouses has been here for over 50 years. Next time you’re driving down Lincoln Ave. in Anaheim, stop by and say hi.

Thursday, June 12, 2008

DIY Wedding Flowers

Let’s face it, everybody’s trying to save a buck. Brides are no exception. The cost of a wedding keeps going up year after year. Now, there are business springing up to provide brides with “wedding quality” flowers that they can design themselves.

Bad idea. Designing your own wedding flowers makes about as much sense as buying a couple of bolts of material and designing your wedding dress. Yes, I know, some people can actually pull it off. Most brides, however, cannot.

In the total cost of a wedding, flowers are usually a smaller item. Reception site, caterer, photographer, dresses, etc. will all cost more than the flowers. But think about this. When you look back at your wedding pictures, flowers will make or break the memory. Beautiful flowers, professionally designed, don’t have to be excessively expensive. Go to a trusted florist (hopefully Visser’s Florist), give them a realistic budget, and leave the hassle and worry to them.

Don’t ask your aunt, or your cousin to take on the responsibility. It isn’t fair to them and the final product will not be what you are hoping for. This is the best day of your life. Shouldn’t your flowers reflect that?

Tuesday, June 3, 2008

Teleflora Advisory Board

Good news! I have been appointed to Teleflora’s Florist Advisory Board. This is a rotating panel where some of the country’s top florists get together to advise Teleflora on future products, marketing strategies and other priorities. It will be a good opportunity for me to relay the preferences, desires and concerns of Visser’s customers to an organization representing thousands of florists throughout North America. I will report back on our progress as it happens. In the meantime if you want to send me any suggestions to pass along, feel free to email me at Ted@vissersflowers.com.